Analysis of my ancillary work

Overall I am happy with the outcome of my ancillary as I feel it represents the connotations that come with POP album. For starters, the bright colours catch they eye from a distance away, which is important if this is to be put on a shelf with other musicians. I believe that I have used synergy well, using the hoop earrings as a motif to the audience. Furthermore the black hat and black used in the title 'WHO YOU ARE' adds dimension to the artist, as it presents the possibility of 'Kaye' having an edgy side. This is something I was adamant on doing as although primarily targeting teenagers (13-18) the slight use of dark colours can appeal to those slightly out of that market, such as 20-24 year old. I've kept the background white as I first wanted to emphasis the use of bright colours. When positioning text on the album cover and advert I always kept in mind using extra space. For example with my advert the picture took up the majority of the left side and instead of adding text to the left side, I concentrated on doing so on the right side. I believe this gave my advertisement a more professional feel as everything was placed so that the audience could understand clearly as to what was being advertised. I also made sure that I did not put text where it already was and used the space I had well enough to make sure there wasn't any awkward space. The placement of details as to where it would be available and where to find the advert I feel added to the professionalism of my advert.

As mentioned previously I was having difficulty with what to place on my digipak. I had the urge to add a picture for all panels however I refrained myself from doing something that would possibly ruin the outcome of my digipak. I stuck with using two pictures, one in the front that began on that was placed to the right and made its way to the back of the CD cover. My initial digipak mentioned using light to create a spotlight effect, which I stuck to which gives a nice contrast to the white focused in the middle of the outside panels. For the inside panels I used the same concept as the front but put the picture on the left so that it would gradually go white for the CD to be placed on the right. The subtle transition from being a part of the photo and then fading into white gives it a natural element.